With the simultaneous launch of Tin Vay Plus, Tin Vay PayDay, and Tin Vay Biz with new partners, VietCredit continues to expand its digital finance ecosystem, providing fast and transparent consumer and business loan solutions.
Tin Vay Plus: A strategic piece bringing customers into the VietCredit ecosystem
Recently, VietCredit Joint Stock Financial Company officially launched Tin Vay Plus, directly implemented on the VietCredit application. Unlike previous products mainly distributed through partner platforms, Tin Vay Plus marks a shift as VietCredit begins to bring its core product into its own ecosystem, gradually building a direct channel for customer access and care.
The product allows eligible customers to access loans entirely online, with pre-approved limits of up to 70 million VND and flexible loan terms from 6 to 24 months. The streamlined application process, requiring only a national ID card, and disbursement within minutes, significantly shortens the time to access loans and enhances the user experience.
Following VietCredit’s direction, Tin Vay Plus is not just a new consumer loan product, but also a platform for businesses to become more proactive in managing the customer journey, from initial contact and approval to post-loan care. This is considered a crucial step in the strategy to develop a digital financial ecosystem, aiming to increase customer loyalty to the VietCredit application in the long term.
Photo: VietCredit launches Tin Vay Plus – a loan product on the VietCredit app for customers within its ecosystem
Tin Vay PayDay: VietCredit’s short-term loan solution on the Zalo platform
In addition, VietCredit has also introduced Tin Vay PayDay as a short-term loan solution to meet the immediate spending needs of individual customers, especially during periods of short-term and urgent financial shortages. This is a common need in the market, but is often not fully served by traditional loan products which have lengthy processes and larger limits than actual needs.
VietCredit’s Tin Vay PayDay is designed with limits from 3 to 6 million VND, loan terms from 30 to 55 days, and single repayment at the end of the term, suitable for short-term expenses such as living expenses, shopping, or unexpected needs. Simplifying the product by focusing on smaller loan limits and shorter terms will help customers easily access capital that meets their needs, instead of borrowing more than they can afford.
From a product strategy perspective, Tin Vay PayDay complements VietCredit’s range of consumer loan products, helping to complete the needs from short-term to medium-term. Specifically, Tin Vay PayDay focuses on immediate financial needs, thereby expanding accessibility to more customer groups, especially new customers or those with small loan needs.
Furthermore, the product is currently deployed on the Zalo Mini App under the name “Tin Vay – Short-term Loan,” allowing VietCredit to leverage its large user ecosystem and customers’ daily usage habits. The entire registration, approval, and disbursement process is conducted online, aligning with the trend of fast and convenient financial access on digital platforms.
Photo: VietCredit’s Tin Vay PayDay officially launches its mini-app “Tin Vay – Short-term Loans” on the partner platform Zalo
Tin Vay Biz: Integrating direct business loans into Fast Accounting
In the business segment, VietCredit continues to expand with its Tin Vay Biz product, providing direct loans to business customers through the Fast Accounting accounting and management software platform.
The product offers loan limits up to 3 billion VND, with flexible loan terms according to the business’s operating cycle, and a reference interest rate of approximately 16% per year, suitable for needs such as replenishing inventory, paying input costs, or working capital to maintain cash flow. In the context of many businesses needing quick access to capital to ensure continuous operation, this product contributes to the government’s efforts to solve the working capital problem for businesses.
The convenience of the product lies in its direct integration into the Fast Accounting system. Instead of having to search for and process loan applications through multiple separate channels, businesses can access the application directly within their existing software, select the “Borrow” feature, and complete the registration in approximately 15 minutes. Tin Vay Biz is then designed to disburse funds within a few hours to 24 hours after application completion, minimizing paperwork and optimizing processing time.
This model demonstrates VietCredit’s commitment to embedded finance, integrating financial services directly into the business’s operational system. This is considered a suitable direction for digitalization and contributes to improving access to capital for businesses in practice.
Photo: VietCredit collaborates with Fast Accounting to launch loan products for businesses on this platform
VietCredit aims to perfect a multi-touch digital financial ecosystem
By launching a series of new products, VietCredit is gradually perfecting a multi-touch digital financial ecosystem, where customers can access financial solutions right on the platforms they use daily.
For individual customers, the Tin Card credit card service, Tin Go car loan service, and Tin Vay consumer loan service are increasingly trusted and used by many customers. Tin Vay itself has been integrated and deployed on partners such as MoMo, Zalo, Zalo Pay, Viettel Money, VNPT, TOPI, and is also offered independently on the VietCredit application.
For household businesses and enterprises, the Tin Vay Biz brand is available on MISA, KiotViet, and Fast Accounting platforms. VietCredit has also catered to the needs of these individuals for earning interest on their idle funds through its online deposit product at dautu.vietcredit.com.vn, offering attractive interest rates of up to 9.5% per year.
The simultaneous development of products serving multiple segments – from medium-term consumer loans and short-term loans to business capital – demonstrates VietCredit’s efforts to diversify its product portfolio and meet the diverse financial needs of the market. Each product is implemented on a suitable platform, contributing to optimized accessibility and enhanced user experience.
With this strategy, VietCredit not only expands access to credit but also gradually builds a foundation for developing more flexible digital financial services in the future. At the same time, enhanced cooperation with technology partners and digital platforms is expected to continue playing a crucial role in expanding the ecosystem and improving the competitiveness of businesses in the market.